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young girl wearing merino top and skirt holding a flower


We all want our kids to feel cosy and confident, whether they are enjoying the outdoors or are snuggly inside. And of course, who doesn't want their kids to be stylish, too?

Luckily, with Roots & Wings Merino you don't have to choose between style, comfort and quality. New Zealand merino wool is proven the best in the world - known as the longest, whitest purest and strongest merino.

And apart from the fact that it keeps kids dry, warm and even cool when necessary, merino has quite a few other unique benefits. 

Combine quality and durability with simple Danish design, and you have garments that are not only good for your kids and the environment, but also stylish. 


some of our favourite outfits:

blue organic merino top and pants

organic merino rib top and leggings
the perfect multi-purpose essentials for day or night.

stripe pink merino jumpsuit and beanie

organic merino jumpsuit and beanie
the go-anywhere essentials for your newborn.

pink organic merino bodysuit and drawstring pants

organic merino bodysuit, pants and booties
in-between weather essentials.

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