Sustainability in the Fashion Industry

boy wearing grey organic merino long sleeve top

Whether one of the millions of people employed in fashion, trend setters and lovers or parents shopping for children, we are all involved in the global fashion industry. 

As everyone gets ready for new seasons (and fashion weeks around the world), we thought we'd share a few truths about fashion and how you can be more conscious when shopping for clothes. 

1. Retail stores use 30% more energy than e-commerce. Shop online - the planet will thank you for it (and now you have a great excuse for all those online purchases). 

2. Fashion is the world's second most polluting industry after oil. Make sure you choose brands that use sustainable methods and are transparent about processes. 

3. Cotton production accounts for 1/4 of the world's pesticide usage. Choose eco-conscious, organic fabrics instead. 

4. One in every six people in the world work in the fashion industry, with a majority of workers earning less than $3 per day. Make sure you know where your clothes are manufactured and who makes them.


organic merino essentials:

cream merino kitted blanket

knitted blanket
Soft knitted blanket that is chemical-free and perfect for covering up, whether in the pram or the cot.

cream organic merino bodysuit

organic merino bodysuit
The perfect bottom layer that will surround your baby's skin with chemical-free goodness. 

cream organic merino jumpsuit

organic merino jumpsuit
The perfect itch and scratch-free essential for your baby to sleep or play in, come rain or shine. 

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