Discover the fabrics and fibres that make our garments as unique as they are.
"Finally! A wool that doesn't itch and SO easy to wash - I even threw it in the dryer one busy morning. My girl also has very sensitive skin and there were no rashes or allergies, which we experience too often with other products."
- Julie, mother of 3
"My boys are very active and often over-heat in normal wool. I wasn't sure if merino would be different, but I'm convinced! The temperature regulation is amazing. They were running and jumping and I didn't have to worry at all, for the first time. And love how it's organic too."
- Louise, mother of 2
Have you ever wondered why some merino is so much cheaper than others? There’s a reason for that and – unsurprisingly - a ‘great deal’ might mean you’re not protecting your baby as well as you might have hoped. Here’s why.
Merino is made from the protein keratin, much like your hair and nails. During periods of stress or not eating or sleeping well, your nails will tend to break frequently, and your hair loses its shine.
The same goes for wool fibres. If sheep live in healthy conditions, with a natural environment, good grass and minimum disturbance from humans, it shows in their fibres.
The wool from healthy, happy sheep is stronger, more elastic and has a natural shine. So sheep that grow up in New Zealand provide the best wool. And enable us to make the best children’s clothes. Simple!
Our Natural Series is made for babies and children with ultra-sensitive skin. There are no dyes used in making the garments - the only colour is the natural colour of the merino fleece.
We think it's simply perfect the way nature intended.