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Roots & Wings Merino from New Zealand
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    • Kathy Fray & Stine on Why Newborns MUST Wear Merino
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      Roots & Wings Merino from New Zealand Roots & Wings Merino from New Zealand
      • Shop Newborn
        • Kathy Fray & Stine on Why Newborns MUST Wear Merino
      • Shop Baby
        • Essentials
        • Accessories
        • Natural Series
      • Shop Junior
        • Top
        • Leggings
        • Camisole
      • Shop Tweens
        • Top
        • Leggings
        • Singlet
      • Why buy from us?
        • Inspiration
        • Our ethics
      • Kathy Fray & Stine on Why Newborns MUST Wear Merino
      • Essentials
      • Accessories
      • Natural Series
      • Top
      • Leggings
      • Camisole
      • Top
      • Leggings
      • Singlet
      • Inspiration
      • Our ethics
      • ESSENTIALS
      • Bodysuit
      • Jumpsuit
      • Drawstring Pants
      • Long Sleeved Top
      • Baby Rib Vest
      • Blankets

      • ACCESSORIES
      • Knee High Socks
      • Organic Merino Beanie
      • Organic Merino Booties
      • organic merino mittens

      • NATURAL SERIES
      • Organic Merino Bodysuit
      • Organic Merino Jumpsuit
      • Organic Merino Beanie

      • SLEEPTIME
      • Jumpsuits So Cozy
      • Swaddle Blankets
      • Oversized Must-Have Blanket
      • Merino/Possum Knitted Blanket
      • Pyjamas For Bigger Kids

      • ESSENTIALS
        • Bodysuit
        • Jumpsuit
        • Drawstring Pants
        • Long Sleeved Top
        • Baby Rib Vest
        • Blankets
      • ACCESSORIES
        • Knee High Socks
        • Organic Merino Beanie
        • Organic Merino Booties
        • organic merino mittens
      • NATURAL SERIES
        • Organic Merino Bodysuit
        • Organic Merino Jumpsuit
        • Organic Merino Beanie
      • SLEEPTIME
        • Jumpsuits So Cozy
        • Swaddle Blankets
        • Oversized Must-Have Blanket
        • Merino/Possum Knitted Blanket
        • Pyjamas For Bigger Kids
      • SHOP JUNIOR
      • Tops
      • Leggings
      • Camisole
      • Merino Socks Knee High

      TOPS

      LEGGINGS

      CAMISOLE

      merino socks for skiing and playing. Baby merino socks. Kids merino socks.

      MERINO SOCKS

      • SHOP JUNIOR
        • Tops
        • Leggings
        • Camisole
        • Merino Socks Knee High
      • TOPS

      • LEGGINGS

      • CAMISOLE

      • merino socks for skiing and playing. Baby merino socks. Kids merino socks.

        MERINO SOCKS

      • SHOP TWEENS
      • Top
      • Leggings
      • Singlet
      • Merino Socks (0-8 years)
      • Meet Casey & Stella
      • What Makes The Tweens Range So Special?

      TOP

      LEGGINGS

      SINGLET

      MERINO SOCKS

      • SHOP TWEENS
        • Top
        • Leggings
        • Singlet
        • Merino Socks (0-8 years)
        • Meet Casey & Stella
        • What Makes The Tweens Range So Special?
      • TOP

      • LEGGINGS

      • SINGLET

      • MERINO SOCKS

      • SHOP NEWBORN

        We tend to invest in clothing for the big days or our lives, like christenings, proms and weddings.
        But what about the most important day of your life, the day you're born?

        With New Zealand's renowned midwife and author, Kathy Fray, we are proud to introduce the DAY-1 HEIRLOOM LAYETTE

        KATHY & STINE ON WHY NEWBORNS NEED A DAY 1 SUIT

        WHAT IS THE DAY-1 HEIRLOOM LAYETTE?

        SHOP THE DAY-1 HEIRLOOM LAYETTE

        • SHOP NEWBORN
          • We tend to invest in clothing for the big days or our lives, like christenings, proms and weddings.
            But what about the most important day of your life, the day you're born?

            With New Zealand's renowned midwife and author, Kathy Fray, we are proud to introduce the DAY-1 HEIRLOOM LAYETTE

          • KATHY & STINE ON WHY NEWBORNS NEED A DAY 1 SUIT

          • WHAT IS THE DAY-1 HEIRLOOM LAYETTE?

          • SHOP THE DAY-1 HEIRLOOM LAYETTE

          • WHY BUY FROM US
          • FACT: World's best merino
          • Award winning
          • Renowned partners
          • Free global shipping
          • Effortless design
          • Safe checkout
          • Press

          FACT: WORLD’S BEST MERINO

          AWARD WINNING GARMENTS

          RENOWNED PARTNERS

          FREE DELIVERY & EXCHANGES

          • WHY BUY FROM US
            • FACT: World's best merino
            • Award winning
            • Renowned partners
            • Free global shipping
            • Effortless design
            • Safe checkout
            • Press
          • FACT: WORLD’S BEST MERINO

          • AWARD WINNING GARMENTS

          • RENOWNED PARTNERS

          • FREE DELIVERY & EXCHANGES

          • BLOGGERS' FAVOURITES
          • Bloggers Favourites
          • How Bloggers And Stylists Wear Our Merino
          • HELPFUL LINKS
          • What will my baby need?
          • The real must-have hospital bag check-list

          BABY LOOKBOOK

          JUNIOR LOOKBOOK

          TWEEN LOOKBOOK

          • BLOGGERS' FAVOURITES
            • Bloggers Favourites
            • How Bloggers And Stylists Wear Our Merino
          • HELPFUL LINKS
            • What will my baby need?
            • The real must-have hospital bag check-list
          • BABY LOOKBOOK

          • JUNIOR LOOKBOOK

          • TWEEN LOOKBOOK

          • OUR ETHICS
          • Our story
          • Our philosophy
          • Our fabrics
          • Giving back
          • Our production
          • Our packaging

          OUR STORY

          OUR PHILOSOPHY

          OUR FABRICS

          GIVING BACK

          • OUR ETHICS
            • Our story
            • Our philosophy
            • Our fabrics
            • Giving back
            • Our production
            • Our packaging
          • OUR STORY

          • OUR PHILOSOPHY

          • OUR FABRICS

          • GIVING BACK

          Award winning merino rompers and bodysuits in soft merino

          Limited availability!

          Organic, International Award Winning: Best For Your Baby!

          our awards for baby wear and childrens clothing and baby sleepwear
          BEST SLEEPWEAR COLLECTION FOR BABY
          BODYSUIT - TOP CHOICE 2018
          BEST PRODUCT FOR A NEWBORN – 0-4 MONTHS

          We’re honoured and delighted to say that our collection is fast becoming a hit around the world!

          Best Baby Onesie Bodysuit in organic merino wool-award-winning

          Our Organic Merino Bodysuit, a firm favourite for newborn and toddler mums, recently took home a Best Onesie in the Baby & Maternity Magazine 2018 Top Choice Award 


          “This is one of the best onesies I have ever seen. It is so soft and my baby will love it"

          said one of the judges, Top Choice Award 2018, Baby & Maternity Magazine.

          Read More

          We are excited to announce that we won two awards for our sleepwear range in the highly sought after category Best Baby Sleepwear.


          "...this family business has refined this wardrobe and sleepwear must to perfection."

          JDA18 Judge and founder of Pampelone clothing, Holly Anna Scarsella commented,

          "Gorgeous brand with gorgeous designs!"

          Read More
          merino socks for babies and children

          Pull your socks up everyone. Our Merino  Knee-High Socks won a 2018 Seal of Excellence in the baby footwear category.


          “Love that they are knee high. The material is very soft.”

          Said one of the judges, 2018 Seal of Excellence, Baby & Maternity Magazine 


          Read More

          Soft and luxurious, our Organic Merino Swaddle Wrap Blanket has been shortlisted for a 2019 Mother & Baby Award in the category “Best product for a newborn 0-4 months”.


          “Being shortlisted for the Mother & Baby Award just cements the quality of our merino and gives us confidence in the fact that parents are realising the importance of investing in quality, natural materials for little ones. We are so honoured just to be considered for these awards.”

          - Stine Smith, Founder, Roots & Wings Merino

          Read More
          Soft merino baby blanket for newborn and for baby swaddling
          merino leggings and merino tops for children up to 13 years old

          For older kids, our Tweens Collection has also won a 2018 Junior Design Award in London for Best Activewear For Children.


          "Our judges were very impressed and were full of praise for the collection".

          "Love the colour, simplicity and quality."

          - said Donna Wilson, renowned textiles designer and JDA18 judge.

          Read More

          ABOUT THE AWARDS

          Baby Maternity Awards
          Baby Maternity Magazine's awards programme is based in the USA. The programme is unique in that all products submitted are reviewed by over 50 expectant mothers, new moms and baby caregivers. This means that the products are judged by the people who would buy them, and professionals that work with babies every day, ensuring the most valuable inputs on quality, design and aesthetics.
           
          From thousands of international entrants, Roots & Wings products received three awards in the following categories for the 2018 awards:
          • Organic Merino Bodysuit — a 2018 TOP CHOICE OF THE YEAR AWARD in the Baby Clothes category
          • Organic Merino Swaddle Wrap Blanket — a 2018 PREFERRED CHOICE AWARD in the Baby Blankets category
          • Merino Knee High Socks— a 2018 SEAL OF EXCELLENCE AWARD in the Baby Footwear category
          Junior Design Awards
          The Junior Design Awards are based in Europe, London and a “signed seal of style approval” for brands, who consider even being shortlisted as a great honour.
           
          The programme recognises brands for uncompromising style, design and beauty and celebrates the best-of-the-best in childrens’ lives. 
           
          Roots & Wings has been awarded in all of two categories:
          • Best Children’s Activewear (up to 13 years old)
          • Best Baby Sleepwear Collection
          UK Mother & Baby Awards
          A top award that sees entries from big international brands each year.
          It’s highly competitive and large established brands focus on this award each year.

          Roots & Wings Merino, despite our relatively unknown name, was shortlisted for the 2019 award for Best Baby Product (0-4 months).
          To be recognised amongst the large established brands is a proud achievement for the relatively small boutique brand Roots & Wings Merino.

          3 MAIN REASONS TO WEAR MERINO

          #1 BETTER SLEEP

          Merino is a natural choice to give your baby a better sleep. As well as being resistant to bacteria, it also absorbs moisture to keep your little one dry. Sweet dreams!

          soft organic baby bodysuit

          #2 SO SOFT

          Made from superfine BEST quality New Zealand merino, this bodysuit is so incredibly soft you won’t believe it until you feel it.

          best baby bodysuit organic bodysuit for sleeping

          #3 JUST RIGHT

          Natural merino looks after your baby by helping to regulate their temperature – so no more worries about whether they’re too hot or too cold –winter or summer!

          FEATURED IN

          • our baby clothing featured in British vogue
          • our merino for baby and children in Danish magazine Magnificent mama
          • organic merino roots & wings in british Tatler

          See what happened when Emily tried a cheaper merino top for her baby

          Hear what Katrine has to say about buying lower quality options

          OUR PARTNERS

          WE PARTNER WITH CAMPAIGN FOR WOOL

          CAMPAIGN FOR WOOL

          We are proud to say that we are a partner of the quality stamp Campaign For Wool
          our partner Campaign for wool is patroned by HRH The Prince of Wales

          HRH THE PRINCE OF WALES

          The patron of our partner Campaign For Wool 
          we partner with new zealand wool

          NZ WOOL

          we support promoting the use of New Zealand wool.
          recommended by midwifes to use on newborns

          RECOMMENDED FOR NEWBORNS

          Our newborn garments are recommended by New Zealand's own celebrity midwife, Kathy Fray!
          organic merino bodysuit
          organic merino bodysuit
          organic merino drawstring pants

          organic merino drawstring pants

          Our 100% Satisfaction Promise

          MONEY-BACK GUARANTEE

          Try your Roots & Wings product for 2 weeks - and if you're not totally happy, we’ll give you your money back! Simply return it free of charge,no questions asked.

          all natural and organic merino wool for babies

          All NATURAL & ORGANIC

          We’re proud to say that our garments are BioGro organic certifiedwith 9 international accreditations. No dubious synthetics – just natural organicfibres.

          baby clothes made in new zealand

          MADE IN NEW ZEALAND

          All our organic merino garments are made from 100% pure New Zealandmerino – and handsewn in New Zealand by expert seamstresses.

          animal friendly baby clothes

          CRUELTY FREE

          We know every farmer who breeds our organic merino wool. The sheep are treated with care and their merino wool has been perfected through generations.

          we only want satisfied customers

          LOVED BY YOU

          We think we have a pretty good thing going here, but don’t take our word for it – check out what some of our customers are saying:

          TESTIMONIALS

          better sleep in our organic merino baby pajamas
          These two are sleeping so much better in their Roots & Wings Merino. Their pieces are SO soft + cozy (and organic!)
          Ministylemag - mum of these two cuties
          The bodysuit from Roots & Wings Merino is unconditionally our favourite for Little Sister. She's been able to fit it for over 9 months now and the merino is both light and fine - wonderful when it's her base layer - and silky soft and most importantly:  it keeps her at the perfect temperature.
          Stine O. Mother to 3 little girls
          Little Sister in our gender neutral bodysuit baby clothing
          best quality baby clothing organic merino baby bodysuit
          I don't have to think too much about how I dress my little guy in the morning. I know when he's wearing Roots & Wings underneath he's happy. I've tried using other wool base layers, but he starts screaming. So I like to keep it easy and Roots & Wings does that. Plus we love how easy it is to wash (in the machine!!!), so we use it basically every day! You'd be crazy not getting this for your baby!
          Andreas - Dad to Little Frederik

          UNIQUE BENEFITS OF MERINO

          merino for better baby sleep

          improved sleep for babies

          Medical studies have shown that merino has a number of health benefits, including improved sleep patterns in babies.
          roots and wings organic merino baby clothes temperature regulates

          cool in summer, warm in winter

          Merino fibre actively regulates temperature, forming a micro-climate around your child’s body, always retaining the ideal, safe temperature.
          our merino baby clothes for boys and girls are so extremely soft. Our merino has no itch!

          super silky and soft on young skin

          Merino fibres, much finer than other types of wool, measure below the threshold when prickle or itch occurs, making our merino luxuriously soft against the skin. No itch guaranteed!
          our organic merino wool is very easy to wash in the machine

          easy care

          Merino is naturally resistant to shrinkage and wrinkles. Its waxy coating prevents deep staining, so merino will look good even after rough wear. It’s also easy to wash in the machine and even goes in the dryer.
          roots and wings organic merino wool clothes for baby girls and baby boys absorbs moisture leaving them dry and warm

          absorbs moisture

          Merino absorbs 35% of its own weight in moisture, with a waxy coating that initially repels water, leaving your child warmer and dry for longer.
          our merino wool for babies fights allergens

          reduces skin allergies

          Merino outperforms other fabrics with a natural resistance to the build-up of bacteria and lower incidences of skin allergies.
          our merino has amazing stretch and always bounces back

          amazing stretch

          Merino can stretch up to 30% of its own length. It follows your child’s movements unhindered, will always fit snugly and retains its natural shape.

          Shop our limited edition todayand experience the Roots & Wings difference!

          ENJOY OUR SOFT BABY COLLECTION


          BUY NOW!
          100% Satisfaction Guarantee!
          organic merino wool bodysuit and pants for best movement
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          About Us

          the purest New Zealand merino meets simple Danish design. 

          Roots & Wings is your unique boutique range of luxurious yet easy-care garments for babies, young children & tweens (0-13 years). All made from the finest quality organic merino by skilled New Zealand artisans.

          Ethical. Sustainable. Luxurious.

          © 2025 Roots & Wings Merino from New Zealand.

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