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At Roots & Wings Merino, we strive to create beautiful garments that keep your little ones warm and comfortable without compromising the earth that they are growing up on.
We are committed to using only the purest merino wool that is naturally grown on merino sheep and shorn from their backs each year. The merino wool naturally replaces itself as the sheep grow their winter coats again.
With this being the starting point of our ethical fashion journey, our latest blog looks at a few of the different ways in which our merino is kind to the environment and therefore the most ethical choice you can make when shopping for your children.
Our merino is manufactured in a small, rural town in New Zealand. Walking into the factory, it is more like a collaborative workspace, where artisans can hone their craft in a clean, well-lit and safe environment.
Knowing the difference between eco and ethical fashion can play a big role in helping you become a more responsible consumer when buying clothes for yourself or your children.
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